Cyndi Lauper Now 2024: Pop Icon Sells Music Rights to Pophouse After Reaching 70

Pop icon Cyndi Lauper is making a big move on her music catalog after turning 70.

Lauper, who penned and performed the songs "Girls Just WantTo Have Fun" and "True Colors," is selling a huge portion of her music rights.

Cyndi Lauper Sold Her Music Rights To Pophouse

According to a People Magazine report, Cyndi Lauper sold the rights to her music to Pophouse, which was led by former Universal Music Sweden chief Per Sundin. The report said the acquisition was made to "create new experiences for her loyal fans.

The deal apparently included a majority share of her publishing rights and royalties from her recorded music. It doesn't include her Broadway music, though.

"Cyndi Lauper is an icon, with a career that has inspired generation after generation of music lovers. That she has entrusted us to protect and continue to grow her legacy is a privilege we are proud to accept," Sundin said in a statement. "We set ourselves apart through our emphasis on artist and brand development, so that we can nurture the value of our investment, and we are pleased Cyndi endorses our vision for her remarkable catalogue of work."

What is Pophouse?

According to its website, it was founded in 2014 by ABBA frontman Björn Ulvaeus and investor Conni Jonson. It has since acquired publishing rights of the Swedish House Mafia and Avicii. It has been known to add value to its rights acquisitions with creative productions and installations. They are famous for being behind the ABBA Voyage in London.

Lauper was thrilled about the Pophouse acquisition of her music rights.

"Pophouse has impressed me with their commitment to maintaining and developing my professional life's work and ensuring its legacy," she said in a statement. "Their creativity and vision, combined with my continued involvement via our unique joint venture is what is most exciting to me."