Turntable.fm shutting down December 3

Not that you probably care or even remember what this site was. It briefly reigned as an Internet phenomenon around the time that Xanga was popular (as Consequence of Sound notes), but virtual DJ booth Turntable.fm is calling it quits beginning December 3. "No, I don't care," you say? Well that's probably why they are having trouble affording to keep the site up.

In its heyday, the site allowed users to alternate spinning the records of their choice, but the company announced yesterday it's forthcoming death stating:

"For over 2 years, we've improved and evolved the turntable.fm experience. We made rooms expand to unlimited sizes, made thousands of UI improvements, launched GOLD, built a mini-player, designed tons of avatars and listened to our community, trying to make the experience as wonderful as possible. Over those two years, the community has played over 400 million songs in about a million rooms.

As much as we all love turntable.fm, we have decided to shut it down to fully concentrate on the Live experience. It was a tough decision to make because we love this community so much, but the cost of running a music service has been too expensive and we can't outpace it with our efforts to monetize it and cut costs. If we also want to give Turntable Live a real shot, we need to fully focus on it."

So look out for Turntable Live in the future, and give a moment of silence for the digital DJ you never got to be.