Rihanna's new album, ANTI, has already officially gone platinum thanks to advance purchases! RIAA has deemed the album a certified platinum album since Samsung purchased one million copies of the album in advance. Samsung purchased those copies so they could give them away for free to Samsung phone holders.
Back in 2013, Samsung purchased advanced copies of Jay-Z's Magna Carta Holy Grail and the album landed at No. 1 on the Billboard charts, selling 527,000 it's first week. This tactic has come a long way for Rihanna but it is unsure yet how much the album will actually sell to the public in its first week. Looking at the recent download numbers though, it's probably safe to say she'll be high on the charts.
The 13-track album has already been streamed more than 13 million times on TIDAL and downloaded more than one million times, according to Entertainment Weekly. The top-streamed tracks are "Work," featuring Drake and "Kiss it Better."
The singer has done nothing but thank her fans since the album dropped. As the album gains more traction, Rihanna used social media to thank everyone for their support.
According to Billboard, Rihanna has a deluxe version of the album on iTunes that include three extra tracks and it can finally be downloaded. The album all together only has two features: SZA and Drake with production including Hit-Boy, Timbaland, DJ Mustard, The-Dream, Travi$ Scott, No I.D. and more.
If you aren't quite convinced yet to purchase Rihanna's ANTI, you can take a listen to it on TIDAL. Tell us which tracks are your favorite and if you'll be downloading the album.
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