It's not exactly "Scenario," but Toyota's new hip-hop track featuring Busta Rhymes will likely be lodged into your memory for days to come.
Riding a thin line between funny and disturbing, "Swagger Wagon" is the tale of a suburban family who likes to rap and dance, thanks to their new 2015 Toyota Sienna (the song's namesake).
For no apparent reason, it runs past three minutes and culminates in a large neighborhood block party after Busta finishes his bland verse ("Y'all know who be the waviest / But when it comes to this cul de sac, this family is the craziest").
The video is basically "Are We There Yet" meets "Children Of The Corn" with a dance number. Check it out here:
You might be wondering what sort of twisted thought process led Busta to participate in this most likely misguided ad campaign. So are we.
He recently made a splash with the single "Calm Down," which ripped House of Pain's introductory sample and featured Eminem.
As previously reported, he also recently opened up about his new album - E.L.E. 2 - and decision to leave Cash Money Records while on "Sway In The Morning."
"I was there for two years and the opportunity was a great opportunity at the time, because of the type of deal that was done," Busta said. "For me, with this particular project and all of the sacrifice that went into it -- recording the album for five years, I [lost] Chris Lighty making this album, I [lost] my father making this album - the shit I was putting into this album, I'm not compromising my vision for it."
But things simply weren't working out.
"If I feel like if, in the slightest way, we ain't facilitating everything necessary for the vision to be seen and executed in the way I'm envisioning this shit for the last five years, let me live and die in my own inequity," he said.
No word yet on whether "Swagger Wagon" was part of that five-year plan.
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