Kanye West has left Adidas with a massive problem.
The "All of the Lights" rapper's lucrative collaboration with the footwear business was terminated in October due to the rapper's many anti-Semitic remarks and hate speech outbursts, according to the announcement.
In a statement released, Adidas explained, "Adidas does not tolerate antisemitism and any other sort of hate speech."
"Ye's recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company's values of diversity and inclusion, mutual respect and fairness."
Adidas instantly stopped making all Yeezy-branded productsas soon as the announcement became known. Adidas will instantly demolish the Yeezy company after it terminated all payments to Kanye West and his businesses.
Adidas is reportedly in a panic as they look for methods to sell Yeezy footwear valued at $530 million, according to the Financial Times.
The sporting giant said last month that it will market Kanye West's collection as an extension of its own instead. Financial Times added that this is being done in order to prevent experiencing additional financial losses.
When Kim Kardashian's ex-husband abruptly left Adidas, the company had already budgeted for a $250 million loss for the remainder of 2022.
By the end of this year, Adidas' Yeezy sales were anticipated to account for $1.8 billion in yearly revenue, or 7% of its overall.
The London-based site said that among the staff of the German sports giant, worries about a company's significant reliance on Yeezy sneakers had been circulating for years.
Meanwhile, many former collaborators of Yeezy, Adidas, and GAP, described the working conditions within Ye's company as "a chaotic clusterf-k" and a "toxic and abusive work environment."
They all believed that working with the "Donda" hitmaker would be a "dream job," according to a Rolling Stone article published last month. However, many were shocked to learn that this was not the case.
Kanye's organization flourished in "abrupt firings and rolling layoffs, intimidation and humiliation methods, and a cult-like culture," according to individuals who talked to the site.
Kanye's main headquarters in Los Angeles were also on the verge of being evicted after failing to pay $63,254 in behind rent for two months.
Kanye was given three days by the landlord to make the full payment in order to avoid being kicked out of the workplace.
When Yeezy was still known as West Brands Fashion in 2015, the "College Dropout" star rented 15,000 square feet of office space for the first time.
Eventually, they were evicted from their offices, per Yahoo.
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