Taylor Swift 'The Eras' Tour Film Earned $26M In Presale Tickets, AMC Search Activity Spiked

Taylor Swift
Kevin Winter/Getty Images for TAS Rights Management

Taylor Swift surprised everyone with the upcoming release of "The Eras" Tour concert film, which will be aired in Canada, the United States, and Mexico, on Oct. 13, 2023.

Following the announcement, the show has already earned millions from its presale numbers alone, accompanied by the spike in search activity on the internet.

Taylor Swift 'The Eras' Tour Film

After being professionally shot during her 6-day concert at the SoFi Stadium in Inglewood, California last July 2023, Swift is taking her career-spanning concert to the theatres with the release of "The Eras" tour film.

It was confirmed by insiders that the entire film will be 2 hours and 45 minutes long, and no songs were cut from it.

According to Variety, "The Eras" tour has already amassed more than $26 million presale tickets from AMC Theatres where it will be officially released. It currently holds the biggest single-day ticket sale record for AMC, which surpassed the current holder of the record - "Spider-Man: No Way Home," which only racked up $16.9 million in less than three hours.

However, the publication says that the actual figures might be bigger than the reported as it was only presales. Although AMC is the official distributor of the film, AMC's rival distributors like Cinemark and Regal, and other independent theatres will also be playing it.

Taylor Swift 'The Eras' Tour Concert Film Tickets

As for movie ticketing giant Fandango, "The Eras" Tour has broken their biggest first-day ticket sale for 2023, ranking among "Avengers: Endgame" and "Star Wars: The Force Awakens."

"Taylor Swift is giving moviegoing fans and the entire industry the ultimate gift by bringing 'Taylor Swift: The Eras Tour' concert film to the big screen," Senior VP at Fandango ticketing, Jerramy Hainline said in a statement. "Not only is Taylor Swift's concert film the best first-day ticket seller of the year on Fandango, but the concert film is performing like the superhero she is and ranking among the best first-day ticket sellers of all time from franchises like Marvel, Star Wars, DC Comics and more

According to Pop Crave, Google searches for "AMC Theatres" in the United States have surged to 1566% following the announcement of Taylor Swift's "The Eras Tour" film.

Tickets for the "The Eras" tour are fittingly priced at $19.89 for regular customers, referencing her upcoming album and birth month, and $13.13 for seniors and children, which also references her birth date.

Watch the trailer below.

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Taylor Swift, The Eras Tour
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