Apple Releases Tool That Removes U2's 'Songs Of Innocence' From Your iTunes

Remember that "pesky" U2 album that magically appeared in your iTunes? Well, Apple has a tool that can get the album out of there.

After complaints started rolling in about the free music, which is the Irish band's 13th studio effort, the company provided a remove button as an easy fix for customers, NME reports. "Some customers asked for the ability to delete 'Songs Of Innocence' from their library, so we set up itunes.com/soi-remove to let them easily do so. Any customer that needs additional help should contact AppleCare," Apple spokesman Adam Howorth told the BBC.

The surprise release happened last week (Sept. 9) before the tech company announced their Apple Watch and launched their iPhone 6. Songs Of Innocence is the band's first release in five years.

"Part of the DNA of this band has always been the desire to get our music to as many people as possible," Bono wrote on the band's website about the release. "In the next 24 hours, over a half a billion people are going to have 'Songs Of Innocence'... should they choose to check it out. That is so exciting. People who haven't heard our music, or weren't remotely interested, might play us for the first time because we're in their library... And for the people out there who have no interest in checking us out, look at it this way... the blood, sweat and tears of some Irish guys are in your junk mail."

Reportedly, the promotional move cost Apple about $100 million. "We're collaborating with Apple on some cool stuff over the next couple of years, innovations that will transform the way music is listened to and viewed. We'll keep you posted," Bono added. The group's follow-up, Songs Of Experience, will be ready soon, according to the singer.

Tags
U2, Apple, Songs of innocence, ITunes
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