Public Opinion Could Sour Swiftly Regarding Jennifer Lopez and Ben Affleck's Potential Split, Expert Warns

A PR expert claimed that the recent divorce rumors surrounding Jennifer Lopez and Ben Affleck have started to affect their Hollywood reputations.

Observing their public interactions in May, the expert advised that they should avoid any further instances of not wearing their rings or any potential rumors of unfaithfulness to prevent further damage to their images.

According to PR expert Lauren Beeching, who spoke to The Sun, Lopez appeared uneasy when recently asked about the rumored divorce.

During her promotional appearance for her latest film in Mexico City on Wednesday, the "All I Have" singer initially chuckled before adopting a more serious expression and leaning in to address him directly. "You know better than that," Lopez said.

Beeching highlighted that the outcome of a potential divorce between Lopez and Affleck hinges on certain crucial disclosures.

She emphasized the importance of safeguarding the singer-actress's image as she faces heightened scrutiny.

The PR expert told the outlet, "[Lopez's] response was OK, but can risk her looking a little diva. Luckily for her, she was applauded. She did, of course, look uncomfortable, which is understandable."

She went on to say, "I would have hoped a great PR team would help them get through this without airing dirty laundry.

"Usually, during a break up this public, a PR firm would work with both sides to protect both reputations. If there is a split, the public perception could quickly turn against [Lopez] or [Affleck]."

"This all hinges on the narrative that is coming out at the moment. If infidelity or personal issues are publicly aired, it could tarnish their reputations. Otherwise, a split could pose a significant risk to their financial assets amid all the intense scrutiny."

Beeching expressed concerns that the "I'm Real" singer may experience fear, particularly as it could impact her financial interests. Lopez's primary worry, Beeching hypothesized, likely revolve around the potential spread of rumors across social media platforms.

In the event of a divorce, the expert said that Lopez's reputation and brand could face adverse publicity, potentially affecting sales and collaborations. If this happens, Beeching warned Lopez that she needs to prioritize safeguarding her image and that she may want to redirect the conversation from her personal life to reinforce her identity as "Jennifer Lopez." Lopez could also explore the possibility of including one of her children on red carpets, depending on their comfort level.

Beeching advised, "It would be beneficial for [Lopez] to present a strong, unified family image."

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Ben Affleck, Jennifer Lopez