Black Eyed Peas frontman Will.i.am has unveiled a revolutionary new radio platform called RAiDiO.FYI, which features AI-driven presenters.
The innovative service is designed to provide an interactive experience that allows listeners to engage directly with AI hosts, creating a dynamic and personalized radio experience.
The platform reportedly aims to "reimagine radio the way the iPhone did for the telephone," according to its official website.
Unlike traditional radio or even recent AI-driven offerings like Spotify's AI DJ, RAiDiO.FYI enables two-way communication. Users can press a button at any time to speak directly with the AI personas, asking questions about the music, discussing the history of a song, or engaging in conversations about news, sports, culture, and fashion.
This feature transforms listeners from passive recipients into active participants, enhancing their connection to the content and overall user experience.
Will.i.am has been vocal about his views on artificial intelligence and its impact on the music industry. Last year, during an appearance on Sirius XM, he expressed concerns about the lack of ownership and rights over personal digital data, such as facial recognition and voice frequency.
He questioned the implications of AI, saying, "That's the urgent thing, protecting our facial math. I am my face math. I don't own that."
The launch of RAiDiO.FYI comes at a time when AI's role in music is increasingly scrutinized. Recently, Korean giant SM Entertainment announced the debut of its first AI-generated singer, nævis, while over 200 artists, including Billie Eilish and Stevie Wonder, signed a letter cautioning against the "predatory" use of AI in music.
Prominent figures in the music industry have also weighed in on the debate. Timbaland has experimented with AI-generated music, while Snoop Dogg has criticized its use, particularly in AI covers.
Meanwhile, artists like Sting and Billy Corgan have voiced concerns about AI's potential to undermine the value of human creativity in music.
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