Despite a few lawsuits, Spotify is continuing to expand its empire. Today, Jan. 12, it has announced a new partnership with crowd-sourcing lyrics company Genius that will take user "behind the lyrics." To help inaugurate these new playlists, Spotify has enlisted the help of a few artists well versed in making big tunes, Diplo, Pusha T and Tinashe to take listeners deeper into the meaning of these songs as the artists intended them.
"I've partnered with Genius and Spotify to take you 'Behind The Lyrics' of my greatest songs because every word that I write means something to me," says Pusha T in a statement. "Together we've found a way to bring my fans a deeper listening experience and raise the bar for songwriters."
There will be two Genius-powered playlists to start. The first is available now, Behind the Lyrics (Hip Hop), with Behind the Lyrics (HITS) coming next week.
The Genius playlists will include fun facts, annotations, lyrical excerpts and stories from artists and the genius community.
"Spotify and Genius are creating a really cool connection between me and my fans on another level than I normally can connect with them," says Tinashe.
The Genius supported playlists will be available to all Spotify iPhone users with the exception of those still with an iPhone 4 or 4s.
This will be the second major collaboration between Spotify and Diplo in the past couple of months. He helped inaugurate the "Party" playlist function, which allows users to adjust the "mood" of the playlist, which will change the tempo of the music to more upbeat songs or slower tracks.
"I have always been a person that dissects music and studies it," says Diplo. "I was a sample spotter and I learned how to make music by listening to it. Genius and Spotify are working together to break down music to the bare bones and get deeper into its true core."
© 2024 MusicTimes.com All rights reserved. Do not reproduce without permission.