For someone who derided the amount of flower crowns at this year's Coachella on Twitter, Katy Perry sure is pulling from the flower child style for her new jewelry collection at Claire's. Today (June 23), the tween-focused mall jewelry chain revealed Perry's second line of accessories under the collection name Wildflower.
According to Radio.com, Perry's Wildflower collection is just one part of a long term collaboration with Claire's, which launched Perry's Prism-themed jewelry earlier this year with the much more angular "Roar" collection.
Unlike "Roar," which heavily featured the Prism triangle and lots of tigers/cats, the Wildflower jewelry line is notably softer, pulling from those music festival vibes (as Radio pointed out).
Like the album artwork for Prism, Wildflower heavily features shades of turquoise, coral, yellow and cream in its jewelry, which is often set in a yellow gold colored metal. Sample pieces in the line include a bright blue flower garland cuff ($16), "Love Me" bangle bracelets ($18) and sunflower drop earrings ($16).
Not only does Perry's new jewelry line pull from floral influences but tribal prints and those famous Prism triangles also make multiple appearances.
Pieces are reasonably priced, reflecting Claire's youthful demographic. The cheapest items in the Wildflower collection cost $10 and range from some daisy bobby pins to crystal butterfly stud earrings. The most expensive items run $22 and consist of two chunky necklaces and a pair of embellished sunglasses.
Claire's and Perry first announced their partnership in February in conjunction with Perry's international Prismatic World Tour. Her deal with Claire's runs through 2016 so more collections are likely to be forthcoming.
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