Camila Cabello mixes modern and retro aesthetics in the new music video for "Never Be The Same," a track from her eponymous debut solo album.
The 4-minute music video directed by Grant Singer begins with the 21-year-old lounging in a luxurious hotel room in her bathrobe. The shots have a grainy, homemade feel that looks and feels refreshing when juxtaposed to the rest of the music video.
Singer also gave Cabello a high-fashion makeover with strong and structured clothing pieces. The young star stood against a more modern setup such as an orange-tinged desert with massive boulders and a glass box in a dimly lit room.
The former Fifth Harmony member also strips down and swims into deep waters.
The "Never Be The Same" music video was posted on Thursday, March 8, in time for the International Women's Day. It has, as of this writing, over 2 million views on YouTube and counting.
Singer is also the director behind "Green Light" by Lorde, "I Don't Want To Live Forever" by Zayn Malik and Taylor Swift, "My My My!" by Troye Sivan, and "Let Me Love You" by Ariana Grande.
The Different Faces Of Camila Cabello
The video is different from Cabello's previous release, "Havana," which has recorded 10 million views within 10 hours of its posting. The "Havana" music video follows a narrative that sees a nerdy, telenovela-obsessed Cabello transform into a seductress.
At the time, the singer explained that the video is a reflection of the dilemma between her two personalities, Karla and Camila.
"I had this idea of Karla and Camila. Karla is my first name, Camila is my middle name. And long story short, my family always called me Camila," she explained. "But when I came to school in the United States, I was really, really shy, and the teachers started calling me Karla."
She added that through her screen name Camila, she was able to challenge and push herself out of her comfort zone.
"And that's how I started dancing and that's how I feel that I found myself, through Camila and performance of the music," the "Crying in the Club" singer shared. " I gained that confidence and a video vixen. They're both over exaggerated personas of me, basically."
Camila Cabello's Debut
The former The X Factor contestant has come a long way since her television debut. Cabello has, of course, gained global popularity as a member of the all-girl group Fifth Harmony. Then a few years ago, she left the group in order to pursue a solo career and make her own music.
She said in an interview with Los Angeles Times that her first album almost became full of generic pop songs. However, that is not the music that she wanted to create.
"It would be so easy for me to make an album of full-on bangers," she admitted. "But that's not realistic to who I am. It was really important to me to express myself, even if it wasn't the candy that everybody wants."
Cabello's insistence to stay true to her own sound has paid off. The singer's first solo album, Camila, entered and topped the Billboard 200 Albums chart in January. The song "Havana" also peaked at the number 1 spot of Billboard's Hot 100 earlier this year.
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