In The Black Keys first Turn Blue music video for "Fever," band members Patrick Carney and Dan Auerbach played desperate, sweaty televangelists, trying to rack up the Holy Ghost in their audience. In the band's second music video for "Weight of Love," director Theo Wenner and the Keys explore a different side and type of religion: a freaky female cult.
The seven-minute short film music video begins with "Fever," as Auerbach pleads to the world about the word of God. But the clip is only being shown on the television, with women dressed in light, white cotton dresses watching every word.
Though visually ethereal -- with light colors, fields of grain and expansive beach shots of the sunset -- the content of the "Weight of Love" music video is nothing short of creepy. Led by supermodel Lara Stone, the group of 20 or so women (and girls) performs a multitude of in-sync rituals, bowing down to the ground and sunset and bizarre group exercises.
Nothing gets particularly violent or shocking, but somehow that makes the music video feel all the more ominous.
The Black Keys itself does not appear in the music video, except as the "Fever" televangilists on the TV screen and in flashbacks, tying the two Turn Blue clips together perfectly.
Watch the new music video for The Black Keys' "Weight of Love" below, via Rolling Stone:
"Weight of Love" is the latest music video from The Black Keys, who previously promoted its new album Turn Blue with "Fever." Singles from Turn Blue include "Fever," "Turn Blue" and "Bullet in the Brain."
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