After partnering with local high-end goods manufacturer Shinola, Jack White's Third Man Records is making its way over to the Lazaretto singer's hometown of Detroit. The move will bring a new retail and office space into the city on black Friday of this year, November 27.
The building, purchased by company founder Tom Kartsotis, will reside in Cass Corridor at 441 W. Canfield Street--a place Shinola's flagship store also calls home. Third Man Records was founded in Detroit in 2001, yet since 2009, has worked out of its Nashville headquarters. The move back home is nostalgic for the singer who attended high school in the area and played his first show with his sister, Meg White, in the White Stripes.
White referred to the Corrider in a statement as "the most inspiring area of Detroit for me as an artist and as a Detroiter. From the great visual artists like Gordon Newton to the music of the Gories, and the birth of the Detroit garage rock scene, the Corridor has nurtured Detroit's soul and inventiveness for decades."
The company's partnership with Third Man Records and building space acquisitions will act as a bonus to Shinola, which is crucial to fortifying the city and creating more jobs for the public. What once began as a watch company morphed into a manufacturer or turntables, headphones, speakers, clothing, leather goods, bicycles and pet supplies, notes Rolling Stone.
Having last released an LP in 2014, closing a widespread world tour and taking a reprieve from the road, it seems the musician has found his latest project. White has also played an instrumental role in defending Jay Z's Tidal and acting as co-executive for American Epic, a documentary detailing recording devices created in the 1920s. In a recent Q&A on the Third Man's FAQ section, White responded to questions concerning the streaming service and posted a poem to the Third Man Books website.
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